Monday 13 September 2010

Letter to Mr Winston Lee: S-League CEO.

Dear Mr Winston Lee,

I don't watch the S League too much, for reasons too obvious to mention here. Most of the matches resemble "volleyball matches". The ball goes from one end to the other.

But, if I had a regret for not watching one whether live or on TV, it must be missing the "free-for-all" a.k.a streetfight, flying kungfu kicks in an otherwise typical S League match (cue Young Lions vs Beijing Guoan)

Lest to say, ugly scenes are disturbing, especially when one involves the Young Lions.

But I must agree that football is a contact sport and sometimes, tempers are hard to manage in the heat of the moment.

It is embarassing but at least it brought some well-needed (dare I say) entertainment value to the S League.

By the way, who is the marketing executive at the S League committee? Can I suggest that the fella be sacked/deduct his pay because for so many years now, the S League is still NOT attracting anbody to watch the teams play. In a city which I consider to be football mad, it is hard to comprehend why that might be the case.

Mr Lee, I think you should really, seriously consider doing some well needed soul-searching to reach the Singapore masses. Actually, it isn't that hard to spot potential viewers, they are all around us. All it needs is some creativity which obviously this league lacks. Don't say I never help:

1.) The uncles sitting at the kopitiam (offer free Tiger beer.)
2.) The void deck soccer boys (give chance to play with some pros and make them part of the "abang" circle.)
3.) The SPGs (bring in more angmohs and create "meet-the-angmoh player" nights. Etoile the French team can lead that initiative.)
4.) The soccer geeks watching BPL at home (subsidized Singtel mio if they come and watch a fixed number of live matches.)
5.) The girlfriends and spouses of football mad Singaporean men etc. (create a WAGs club per team; who will take in female members and go spa-ing, shopping and have high teas together.)

Mr Lee, I don't want to be impolite but please be sensible and stop wasting taxpayers money on something so chui that it CANNOT even attract Singaporeans. Very lau kui you know.

Yawn... I am bored just writing this. Ok, back to my Engrish Premier Reague.

Yours sincerely,
Fisheye

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